Amazon quickly set itself apart by offering customers free shipping on certain orders. Even though they racked up some big net losses, they still managed to come out on top, and the move has had the added effect of influencing customer expectations. Now, consumers are increasingly demanding that ecommerce companies offer free shipping, but everyone … Read moreIs Free Shipping Truly “Free”?
Factors that previously gave businesses an edge, such as an impressive website and quality products, have now become minimum requirements. If you want to keep your customers coming back time and time again, a smart shipping strategy can make all the difference. UPS’s Pulse of the Online Shopper study found that 64 percent of orders … Read moreInspire Customer Loyalty With Smart Shipping Strategies